Abin da ke gaba Ga Sony Mobile?

Sony Mobile ya shiga kasuwar waya kawai bayan da karni na karni amma kamfanin Jafananci ya tashi da sauri zuwa saman tare da wayoyin salula.

Abubuwan kirkire-kirkire na farko sun ciyar da kamfanin gaba kuma yana ba da dama da yawa zuwa wayoyi daga shugabannin da suka gabata Nokia, RIM da Motorola. Abin takaici, kamar yawancin OEMs a lokacin, Sony bai shirya ba don haɓakar iPhone lokacin da Apple ya ƙaddamar a 2007.

Yawancin tsoffin ƙattai da yawa a cikin masana'antar wayoyin hannu sun sayar kuma sun ci gaba amma Sony na ci gaba da gwagwarmaya don rabonta da kasuwar wayoyin hannu - galibi ta wayoyin salula na Xperia amma kamfanin har yanzu ba ya yin sabbin abubuwa yadda ya kamata. Tare da wannan lamarin, ta yaya za su ci gaba?

Sony Ericsson Shekara

Kafin mu dubi yadda Sony zai iya ci gaba, bari mu tuna da yadda Sony ya shiga kasuwa ta hannu a farkon wuri

• Sony farko ya shiga wayar ta hanyar haɗin gwiwa tare da Sweden Ericsson.
• JV na Sony Ericson ya ƙirƙira abin da ya kasance ɗaya daga cikin mafi kyawun layi na samfurin da aka samu tare da kaddamar a 2001 na Sony Ericsson T68i.
• 

Me yasa Sony Ericsson ya ci nasara?

• An kirkiro zane na T681 mai haske. Yana da sauki a riƙe da amfani tare da gefe mai gefe, mai farin ciki maimakon maɓallin kewayawa, OS mai ladabi da nuna launi na 256.
• Ko da yake an kiyasta farashi a wannan lokaci, tsada T681 na $ 650, zai iya gano cewa sleek da zane mai ban sha'awa da kuma sauƙin amfani da farashin.
• Kashi na gaba, 2002, wayoyi sun fara girma kuma ra'ayi na wayar farawa.
• Domin amsa wannan, Sony Erickson ya kaddamar da T610 wadda ke da nau'in launi na launin baki da na azurfa, ya ci gaba da farin ciki kuma ya inganta a nuni.
• T610 yana da nau'in launi na 65,000 da 128 x 160 ƙuduri.
• Wannan nuni ya fi yadda kowane smartphone ya fito a can.
• Kayan kyauta da fasahar nunawa sune manyan kasuwanni na Sony Ericsson T610.
• Bayan tsarin T, ya zo da jerin K.
• Daya daga cikin manyan tarho a cikin jerin K shine K750i, kaddamar a 2005. Wannan sauti ne da yawa sun dauki "kwai kwai" don Sony.
• K750i yana da kyamara na 2 MP, ɗaya daga cikin mafi kyawun samuwa sannan, kuma ya samar da mai kunna kiɗa da kuma ajiya mai iyawa.
• Tare da MMS fara tashi a shahararrun, kamara na K750i ya kasance mai saki mai dacewa.
• K800i (K790i a wasu kasuwanni) ya ci gaba da cigaba da samun kyamarori masu kyau a cikin wayar Sony Ericsson. Wannan na'urar ta yi amfani da fasaha na Sony na Cypershot wanda suka riga sun yi amfani da su a cikin kyamarori.
• K800i ya ba da kyamaran MPN na MPNNX da 3.2-inch QVGA.
• K800i shi ne wayar hannu da ta sa mutane su gane cewa wayoyin tafi-da-gidanka iya ɗaukar hotunan hoto a duniyoyi masu harbe-harbe.

Yunƙurin na iPhone

Kamar yawancin OEM a wancan lokacin - Motorola, BlackBerry, Nokia - Sony Ericsson ba a san ta ta hanyar kira na iPhone ba.

Menene iPhone ya kawo?

• A iPhone kawo wani abu daban-daban zuwa ga fasaha fasahar tebur da capacitive taba fuska.
• Kafin iPhone, ƙananan na'urori masu auna na'ura a kasuwar sunyi amfani da murfin fuska wanda ya dace da matsa lamba.
• Apple ta capacitive touch nuna amsa to touch.

Mahimman ciwon na'ura mai ɗawainiya ya canza abin da abokan ciniki ke tsammanin daga wayar hannu da Sony Ericsson bai sami damar samar da na'urar hannu wanda zai iya ƙalubalanci iPhone da touchscreen ba.

• Apple ya ƙaddamar da iPhone OS don amfani da su ta hanyar touchscreen.
• Sony Ericsson yayi ƙoƙari don sake dawo da Symbian UI na yanzu don yin amfani dashi don alamun nuni.

Ragewar Sony Ericsson

• A 2008, LG ta kama Sony Ericson.
• Rahotanni sun fara suma a hankali. Daga Naira biliyan 1.125 a 2007, ribar da aka ba ta zuwa kusan kusan 800 miliyoyin asara a 2009.

A Xperia

Dangane da hauhawar iphone, Sony Ericsson yayi ƙoƙari ya nemi kyakkyawan dandali don wayoyin su na hannu, da farko ya gwada Symbian sannan ya wuce zuwa Windows Mobile, sannan Android. Kamar yadda Sony Ericsson ya fara canzawa daga wayoyin hannu zuwa wayoyi masu kaifin baki, har yanzu sun samar da wasu wayoyi masu fasali.

Wayoyin da aka saki kafin a shigar da na'urar ta Xperia

• W995, wadda ta nuna kyamarar 8-MP ta farko ta duniya. An kaddamar da wannan a cikin 2009 ne daga cikin jerin jerin W.
• P, wanda yayi amfani da dandalin symbian kuma yana da fasali PDA.

Bayan haka, a cikin Oktoba 2011, Sony Mobile ya ba da sanarwar cewa za su sayi kamfanin Ericsson. An kammala siyan siyen a watan Fabrairu mai zuwa kuma Kamfanin Sadarwar Sadarwa na Sony Mobile, wani kamfani ne na Sony gaba ɗaya aka haife shi. Tare da sayan kaya, kamfanin ya yanke shawarar yin gyare-gyare.

Kafin sayan, Sony Ericsson ne ya kera wasu na'urori masu wayo. Waɗannan sune Xperia X1 da Xperia X2

• Dukansu sun bada mafi kyawun fasahar PDA ta Sony Ericsson da wayoyin salula.
• Dukansu sun gudu da dandalin wayar salula na Microsoft.
• X1 yana da kullun Qwerty da ke haɓakawa tare da duka murfin fuska da wani sutura.

Bayan da Xperia X1 da kuma Xperia Z2, kamfanin ya fara kirkirar wayoyin salula na farko.

• An sanar da babbar wayar Android ta farko daga Sony a cikin 2010. Wannan shine Xperia X10. Na'urar tana dauke da salo da yare wanda ya zama silar layin Xperia.
• A Xperia X10 mini pro - farkon Android Qwerty
• A Xperia Arc, wanda yana da babban kamara
• A Xperia Ray
• Za'a iya amfani da Xperia Play da PlayStation kamar yadda yake da mai sarrafawa.

Bayan an gama bugun, Sony Mobile Communication ya yanke shawarar mayar da hankali kan wayoyi tare da dandalin Android.

• The Xperia S, wanda aka sanar a Fabrairu na 2012.
• Tsaro na Xperia S yana da nauyin 4.3-inch HD, 32 GB na ɗakin ajiya, da kuma naúrar 12 MP na baya. Waɗannan halayen halayen sun zama mahimmanci ga zane-zane masu zuwa na gaba.
• Sauran kyauta na smartphone daga Sony sun biyo baya: Xperia Xperia, Xperia Acro, Xperia P, Xperia U. Xperia ba da daɗewa ba an san su da Sony smartphone.

A cikin 2013, an sanar da Xperia Z. Wannan ya nuna haihuwar kewayon wayo na Sony. Abun takaici, ta hanyar akwai wasu maganganu tun daga lokacin, kuma 'yan abubuwanda aka inganta a nau'in nuni da kyamara babu sabbin abubuwa na hakika kuma Sony ya kasa kama tunani da sha'awar masu amfani da wayoyin zamani.

Layin na Xperia ya ba da wasu wayoyi masu girma amma Sony har yanzu ba su sami na'urar da za ta iya kama sihirin abubuwan da suke bayarwa a baya ba. Wannan na iya kasancewa saboda kamfani yana ƙoƙarin kauce wa haɗari kuma, maimakon ƙirƙirar abubuwa, kawai yana ba da ɗaukakawa.

Yaya Sony Mobile zai je?

Ɗaya mai hikima abin da Sony ya ɗauka shi ne cewa ya fara haɗawa da wasu fasahar da ba su da hannu a cikin wayoyin salula:

• X-Reality Engine
• Bionz sarrafa hoto
• Maɗaukakin Exmore-R.

Duk da yake waɗannan sun samar da wasu wayoyi masu dacewa a cikin nuni da kyamarori, Sony har yanzu yana samun saɓo a bayan masu fafatawa.

• Abokan Sony suna amfani da su ta hanyar fasaha

Sony a zahiri yana samar da yawancin firikwensin kyamara da aka yi amfani da su cikin wayoyin komai da ruwanka. Lokacin amfani da shi a cikin Samsung ko Apple, waɗannan firikwensin suna haifar da manyan hotuna. Abinda ke kawowa Sony baya shine gaskiyar cewa har yanzu suna amfani da ƙarancin aiki.

A ƙarshe matsalar mafi girma shi ne cewa Sony bazai ɗaukaka haɓakar wayar salula ba tsakanin sakanin saki.

• Canja sake zagayowar sakewa

Sony ya kamata ya kasance ɗaya a lakabi ɗaya a kowace shekara kuma tabbatar da cewa kowane jigilar hannu da aka saki za a bambanta da sauran.

• Tallafa wa wasu na'urori

Kamfanin yana da wasu na'urori irin su kyamarori masu mahimmanci da Allunan kuma har ma da kayayyaki.

Sony har yanzu dan wasa mai mahimmanci a kasuwar kwamfutar hannu tare da sabon Z4 Tablet din na ZZNNX na daya daga cikin mafi kyau Android tablets daga can.

• Tsaro Z4 na Zane-zane na ruwa ne wanda aka tsara don amfani da shi a ƙarƙashin yanayi daban-daban, daga wurare masu ɓarna a wurare masu yawa ko sanyi na hunturu.

Sony kuma yana da manyan kyamarori masu kyau.

• QX10 da kyamarori na QX100
• Wadannan sun yi la'akari da cewa suna aiki kamar masu duba ra'ayi. Zaka iya kama hotunan ta amfani da zuƙowa mai fita daga wayar hannu
• QX10 yana samun manyan hotuna da hotuna
• QX100 tana bada jagororin sarrafawa.
• QX1 da QX30 suna bada 30x zuƙowa mai mahimmanci da dutsen da ke ba ka damar amfani da ruwan tabarau na Sony daga DSLR.

Sony na da kayan sawa na dogon lokaci. A cikin 2005, Sony Ericsson ya ƙaddamar da kayan aikin Live View. Sony na ɗaya daga cikin waɗanda suka fara yin amfani da agogon zamani.

• Sakamakon ƙarni na uku na saitunan SmartWatch yana amfani da Google OS Wear OS.
• Kawai yana buƙatar sake tunani akan zane na SmartWatch don samun ƙarin kamfanoni na masu haɓaka irin su Apple Watch, Huawei Watch da LG G Watch R.

A ƙarshen rana, Sony na buƙatar yin ƙarfin hali don bambanta idan suna son rayuwa. Duk da yake an taɓa tunanin ƙirar su kamar da daɗi, yanzu sun zama masu ban sha'awa. Tsayawa tare da zane iri ɗaya kuma ana ba da haɓaka ƙirar ƙira tare da kowane nau'ikan wayoyin salula na '' sabbin '' ba zai taimaka musu su dawo da tsohuwar ɗaukakarsu ba.

Me kuke tunani game da na'urorin Sony, za'a iya inganta su?

JR.

[embedyt] https://www.youtube.com/watch?v=6KuPkNnqwHc[/embedyt]